Specialist Content Audit

Strengthen your market position by auditing and optimising your existing content with our expert content audit service.

Did you know that regular content audits can increase content effectiveness by up to 60%?

A well-executed content audit ensures your messaging stays relevant, accurate, and aligned with business goals.

By identifying underperforming assets and highlighting high-value opportunities, audits save time, reduce waste, and improve engagement.

At CopyHouse, we specialise in content audits for technology-driven businesses. Our tailored audits empower leaders to refine strategy, improve discoverability, and drive measurable growth.

Benefits of a Specialist Content Audit

Boost brand awareness

Boost brand awareness

Climb the SERP results

Climb the SERP results

Kickstart online conversations

Kickstart online conversations

Position your brand as industry leaders

Position your brand as industry leaders

Keep prospects in the sales funnel

Keep prospects in the sales funnel

Drive conversions

Drive conversions

Share company updates & feature releases

Share company updates & feature releases

Respond to industry news

Respond to industry news

Build better relationships with your customers

Build better relationships with your customers

  1. Ideation Sessions

    Stage number Stage

    Ideation Sessions

    We believe the best marketing results come through collaboration. So, we’ll meet with you on a regular basis to discuss content ideas, ask questions about your business goals and current challenges. We’ll then use these insights to create a content marketing strategy that aligns with your current business needs and helps you overcome market barriers.

  2. Content Marketing Strategy

    Stage number Stage

    Content Marketing Strategy

    Once we have a solid understanding of what you want to achieve, we’ll create an actionable strategy to make it happen. Our content strategy is formed around core content pillars, your target audience and market, and of course potential keywords for search engine optimisation (SEO). This content marketing strategy will then help nurture prospects through the funnel and make it easier to build a loyal following and boost revenue.

  3. Content Creation

    Stage number Stage

    Content Creation

    Now the real fun begins. Our team conducts expert interviews with your in-house team to gather unique insights and then use our marketing skills to create articles that resonate with your target audience. We adapt our tone of voice to fit your brand and conduct thorough research to make sure we’re producing highly-relevant content that packs a punch.

Gain Clear Insights Into Your Content Performance

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At CopyHouse, we combine human expertise with data-led analysis to give you a complete picture of your content library.

We assess quality, tone, relevance, SEO alignment, and conversion potential — providing you with a clear roadmap to improve your marketing outcomes.

Our audits highlight exactly what to keep, update, repurpose, or retire, so your team can focus on content that drives results.

  1. Monitor the Impact of Our Long-Form Content Services with Regular Check-Ins & Reporting

    Monitor the Impact of Our Long-Form Content Services with Regular Check-Ins & Reporting

    We’ll conduct regular check-ins with your team to review progress, analyse engagement and adjust our strategy to suit your changing needs. Reviewing progress gives us a chance to pull out important insights and pinpoint opportunities to add value to your content marketing strategy.

  2. Discover Data-Driven Article Writing Services From CopyHouse

    Discover Data-Driven Article Writing Services From CopyHouse

    Adopting a data-driven approach is vital to monitor impact and determine ROI.

    We’ll create data-driven reports using Google Analytics & Semrush to present transparent representations of your progress and suggest ideas to further improve the reach of your content.

What’s Included in Our Content Audit Service?

  1. Blog Content

    Producing regular blog content is a highly-effective way of capturing keywords for SEO and providing a stream of engaging content to direct potential customers to your website. We interview key stakeholders from your business to turn their expert insights into a professionally-written article. We can also adopt this same approach to create fully-optimised ghost articles for busy executives or in-house marketing teams.
  2. Thought-Leadership Articles

    apturing unique insights from your in-house experts allows you to establish your brand as an innovative market leader. We conduct virtual interviews with key stakeholders from your business to turn their expert insights into professionally-written articles. We can also adopt this same approach to create fully-optimised ghost articles for busy executives or in-house marketing teams.
  3. eBooks

    Downloadable eBooks are a great way to generate qualified leads and nurture relationships with prospective customers. We'll conduct in-depth desk research and interviews to get to grips with the subject matter. We'll then create an in-depth eBook full of unique insights, accompanied by creative design.
  4. Case Studies

    When you're trying to win new work, customers love to see detailed examples of past projects you've worked on. We'll use our proven formula to gather key information that uncovers important details about the project. We'll then transform these insights into a comprehensive portfolio of case studies to showcase your best work.

Turn Insights Into Actionable Strategy

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Beyond analysis, we provide practical recommendations and strategic guidance on how to amplify your content’s impact.

Using tools like Google Analytics and Semrush, we produce transparent reports that reveal performance trends and pinpoint opportunities to elevate your content strategy.

What our clients say

They are on the ball and had a great turnaround time when my company asked for a content audit. Their suggestions and advice were insightful and made sense, and they followed up soon after to ensure we were happy and able to understand and implement their strategies. They are very friendly and personable - would recommend!

Gianna LegateSolutions Driven

We've been really impressed at how they created valuable content for our marketing campaigns, all with a really impressive turnaround time